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Creating Effective Surveys

Creating Effective Surveys is an instructor-led workshop on developing telephone and web-based surveys for information gathering, formative assessment and decision-making. This 2.5 hour workshop includes an overview of surveys, guidelines derived from real-world experience, and hands-on survey design and development. The essence of the workshop is the design of survey questions that can drive decisions.

After completing the workshop, participants will be able to:

  • Describe the key design elements of an effective survey.
  • Describe guidelines for survey development.
  • Complete the step-by-step Survey Research Plan.
  • Develop a survey to measure parent satisfaction with school district communication practices.

Expected outcomes

  • Workshop participants qualified to design surveys and manage entire survey creation process
  • The tools and techniques necessary to deliver surveys which produce actionable information
  • Effective decision making from well executed surveys
Institute
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